Adam Goldenberg Provides Explanation of New Branding Concept

In mid-August 2016, JustFab Inc. announced the parent company name was changed to TechStyle Fashion Group. Adam Goldenberg, Co-Founder and Co-Chief Executive Officer provided an explanation of the new branding concept to Business Insider. When the company was founded in 2010, the only brand was JustFab offered by the parent company, JustFab Inc. Since then, the company has received enormous growth by acquiring more brands, including Fabletics, ShoeDazzle, FabKids, and FL2. After five years in the start-up process at, Adam and partner, Don Ressler strategized to perfect customer service and create a distinguished name.

Adam Goldenberg told Business Insider JustFab Inc. changed over the years into a “powerful brand-building online business driven by data and personalization.” He said TechStyle Fashion identifies the heart of what the parent company has become. Now that company has other brands besides JustFab, it was time for transformation of the company as a whole. Before the name change, JustFab Inc. had transformed customer service by reducing customer complaints, creating visibility of disclosures on the website of membership program, and developing online cancellation processes on TechStyle received a complete makeover with its branding strategies, enhancement of customer service, and redevelopment of website.

Adam Goldenberg brings years of expertise in information technology and website building. Adam Goldenberg’s first business accomplishment started at an early age constructing a website and IT support for a St. Louis-based accounting firm. He applied his entrepreneurship and technology knowledge to co-establish digital retail, JustFab Inc. The new name, TechStyle fits the concept of technical marketing, software development, production, data, and personalization in the fashion industry.

TechStyle Fashion Group markets its brands in U.S, U.K., France, Denmark, Germany, Sweden, Canada, and the Netherlands. Year after year the company generates over $600 million in net revenues from sale of merchandise and membership subscriptions. The online retailer has attracted more than 35 million subscription members worldwide. TechStyle’s brand, Fabletics recently celebrated its membership growth, reaching over one million subscribers.

The new brand identity represents the universal transformation of the fashion industry in the e-commerce world of technology. The concept makes it easier for online shoppers to receive stylish fashions at affordable costs. Adam Goldenberg is not only a successfully businessman, but a philanthropist, as well. He financially supports Dress for Success, Toys for Tots, and Orange County Susan G. Komen non-profit organizations. Goldenberg also sponsors programs, including Triple Step, Prom Project and Operation Gratitude.

Human Activist Thor Halvorssen Makes Dictators Nervous

Human rights activist Thor Halvorssen works tirelessly to relieve human suffering around the world. As founder of the Human Rights Foundation (HRF) he has been involved in promoting basic human freedoms especially in closed and dictatorial governments. His latest efforts have been focused on North Korea.


HRF focuses on human rights issues that other activist organizations like Amnesty International often overlook. It focuses its resources on dictatorships rather than spending a great deal of effort on democratic societies like the United States. Thor believes that while countries like the United States could improve, they are not in need of a major overhaul.


Thor is not afraid of getting his hands dirty and frequently puts himself at risk in his efforts to save others. He recalls an occasion where he sneaked into a closed monastery in China after the occupant had been on house arrest for the last 28 years. He and his assistant were arrested by the government when they tried to leave. Thor earned his freedom back after he convinced the officers that he had gone inside for spiritual counseling. Thor often goes out into the field himself to get the work done. His visits over the years have placed him on hit lists of various governments. This does not daunt him but instead makes him feel more empowered than ever.


Thor Halvorssen does not approach the issue of human rights from merely an academic perspective. His own family has suffered greatly at the hands of dictators around the world. His father spent years as a political prisoner. His mother was murdered by the Venezuelan government while peacefully demonstrating against the current Supreme Leader. His first cousin currently suffers in prison for alleged crimes stemming from political activities that democratic countries like the United States would deem perfectly legal.
Thor Halvorssen has been influential in the private sector as well. He successfully lobbied Lucent Technologies to stop producing products essentially manufactured with slave labor in countries like China. He spearheads the HRF and promotes its funding by soliciting private donations from inherently free countries like Great Britain. He promotes peaceful interracial political activities in poor countries through the Children’s Peace Movement. Thor always seeks new opportunities to promote peace and eliminate global human suffering.

More information for Thor Halvorssen:

Eric Pulier; The Serial Entrepreneur

Raised in Teaneck, New Jersey, Eric Pulier always had a passion for technological advancement. He started programming computers at a tender age when he was still in the fourth grade and after that starting a database company when in high school. Since 1991, Eric has been solving issues including healthcare and education through the use of technology. He went on to graduate with a Magna Cum Claude in B.A from Harvard University in 1988. Years later, he is now an entrepreneur, columnist, technologist, published author, philanthropist, public speaker and founder of over fifteen companies. Today he is amongst the leading and most successful entrepreneurs in both government and enterprise technology.

Eric Pulier has funded, founded or co-founded many ventures some of which include; Digital Evolution, US Interactive, Media Platform, Akana, Desktone, Service Mesh, and the Enterprise Cloud Leadership Council, which merged into TM Forum. He has also invested in charitable organizations and venture capital funds which include Trident Capital, eCompanies, and Monitor Ventures. He stays in Los Angeles, California where he acts as a present father to four children while working on the board of a summer camp for children with lasting diseases known as The Painted Turtle and the innovation board of the XPRIZE Foundation.

Pulier has also been involved in many philanthropic works in the community, the greatest being using technology to solve hard to deal with hardships in economically disadvantaged communities or physically disadvantaged children in the U.S.A and around the globe. Notably, in his early years, he created one of the first multimedia educational programs about Multiple Sclerosis disease to teach patients concerning their condition. He also created a peripheral beam device that users without sufficient motor control for keyboard use could use to answer questions and comprehend the system.

Eric Pulier has also achieved notable achievements during his life. This involves been chosen to build and run the “Bridge to the 21 st century “for Bill Clinton and Al Gore to mark their second inauguration. The multi-day event which took Place in Washington DC was a huge success and was widely attended even by Bill Clinton himself. He has also been the top-billed honoree at the US Doctors for Africa benefit event in New York City where he was commended for his work in bringing technical innovation to the health care needs in Africa.

Fabletics Is One of the Leaders In Athleisure Wear

If you’ve been following recent fashion trends lately, you know that athleisure wear is very popular these days. Athleisure clothing includes outfits that are comfortable and easy to wear. These clothing pieces are also stylish and refined enough to wear to formal events, but they have the feel of workout clothing. More and more women are incorporating athleisure into their wardrobes by wearing dress pants, dresses and tops made from spandex or other fabrics that are usually associated with casual or workout wear.

Fabletics is one of the brands that is brining more attention to athleisure wear. Actress Kate Hudson is the co-creator of Fabletics, and she’s recently come out with a line of swimwear that will make you feel as comfortable as if you were wearing your favorite leggings. Their Pinterest page reveals that Fabletics also has a line of tops and dresses that are chic and stylish, and created just for active women who want to add more sophisticated items to their wardrobes.

The materials used for the swimwear, as well as the other pieces in the Fabletics line, are the same fabrics that are used in the company’s activewear. So, while you probably don’t want to go hiking in a Fabletics dress, you’ll likely feel more comfortable walking a block or two to catch a cab if you need to.

According to an article from The Coupon Lady, Fabletics is available through the JustFab website, where you can get a monthly subscription so that the wardrobe pieces of your choice are delivered to your door each month.

Marcio Alaor BMG Recap

The Consumer Electronics Show is a yearly event which is usually hosted in the month of January in the city of Las Vegas. The show has managed to reveal the future and present of technology for the past 40 years. Everything current and advanced is in there.

It has also been reported, the CES 2016 didn’t transform the world; instead it showed how the world was changing.

According to the executive of BMG Mr. Marico Alaor, the event which is capable of having your name translated into the Fair Consumer Electronics was this year headlining to a drone having a space for the passenger, cameras and the electronic cars attached to the daily objects which are capable of transforming the way we relate to the house.

The 184 drone Ehang

The major attractions duing the CES 2016 were the drones that Completely Damaged fully forcasted. However none of the drones has been as acclaimed as the Ehang 184. This drone has been specifically designed to be occupied by a passenger.

It provides us with the impression that the flying vehicles have arrived at last. It is not necessary a must that you fly it since it is a drone, you can also prep program the path and sit back.

Marcio Alaor BMG revealed that the drone Ehang 184 currently had a flight capacity of only 23 minutes and is capable of reaching a height of 3.5 km.

Marcio Alaor also revealed that the drone was currently manufacturing the Ehang, a Chinese company which is still working on the invention. The Chinese firm is planning to set up a center which will take command of the drone whenever there is need.

The Electronic Cars

The electronic vehicles were also a major attraction during the electronics fair and are currently the trend of the automotive department. According to Marico Alaor, the GM firm is the one which introduced the Chevrolet Bolt back in 2017 and it is predicted that the car will only be available for sale until the end of this year.

The Smart Home

Cameras connected to objects were also new and are attached to almost everything. For example, when you are at the grocery and don’t have a clue if there is any milk inside the refrigerator, the refrigerator is able to send you a photo of what’s inside it and help you in solving the problem.

About Marcio Alaor BMG

Marcio Alaor BMG sits at the BMG executive team. BMG is popularly known to be one of the major sponsors of the Brazilian football. Currently, BMG is printing uniforms of more than 39 different clubs.

The BMG mark usually appears of the chest and back and at times on the shirt sleeves. It also sponsors three volleyball teams, three basketball teams and gymnast Jade Barbosa.

Kyle Bass Keeps Bad Company

Kyle Bass, the man known around the world for predicting the 2008 crisis, keeps some pretty bad company. His relationship with Argentinian despot Cristina Fernández de Kirchner makes people question his moral compass and his character.

For those of you who don’t know, Cristina Fernández de Kirchner is bad news. Since she has held the position of Argentinian despot, her country has defaulted on their debt two times. To most, this is an indefensible action. But not to Bass. Not only did he defend the Argentinian despot, he also went a step further and sang her praises.

The New York Post said he was so out of touch, he sounded like Argentina’s leftist economy minister Axel Kicillof. To say they have a good relationship is an understatement. He is basically a lackey who will do or say anything she wants him to.

But that’s not the only questionable relationship Bass has been known to have. A few years ago he started doing business with Erich Spangenberg. If the name sounds familiar its because Spangenberg is often referred to as the most notorious patent troll in the world.

And as you can imagine, Bass and Spangenberg together equals double trouble. The duo came up with one of the most vile scams in recent history. The sad part is the scam was actually legal due to a loophole in the law.

Once the government found out what was going on, both sides quickly banned together to come up with a way to stop the scam from affected millions of lives.

While what Kyle Bass and Spangenberg were doing is without a doubt immoral, the question is why was it legal in the first place?  Wikipedia has further information about him.

Ricardo Guimarães Uses LinkedIn To Research Business In Brazil


Ricardo Guimarães is a scion of business in Brazil. He is well known for his time at BMG Bank, and he is using his time today to work with his favorite football club, to observe the Brazilian business sector and to consult companies who need his help. This article explains how Ricardo has used LinkedIn to research business in Brazil, and the article covers 25 simple skills that he believes will be useful for workers in South America.

#1: LinkedIn Is Growing In Popularity

LinkedIn has become immensely popular around the world for making connections. Ricardo sees his colleagues making connections every day on LinkedIn, and he sees the potential for new candidates to find jobs. There are many people on LinkedIn who are hoping to meet someone who might give them a job, and Ricardo believes that networking online is often simpler than going out to meet people. The exclusivity of many parts of the business sector is now gone because of LinkedIn.

#2: Ricardo Considers Skills Required To Succeed In The Brazilian Economy

Ricardo participated in a study with Exame magazine that highlights the 25 skills he believes are most important for works in Brazil. Each of these 25 skills has been found on LinkedIn, and Ricardo knows that these 25 skills will help people working in the business world find new jobs. He is familiar with the attributes he looked for in employees, and he wants new graduates to know what they must learn to succeed.

  • Statistics and mining for data
  • Mobile developmeny
  • Quality control
  • Logistics
  • Web framework
  • Software integration
  • Software engineering
  • Security
  • Human resources
  • Corporate law
  • Work safety
  • Interface design
  • Microsoft technical work
  • Business intelligence
  • SCR
  • Recruiting
  • Policy
  • Material engineering
  • Java
  • Perl
  • Business development
  • Social media marketing
  • Digital marketing
  • Software modeling
  • Shell scripting

#3: Ricardo Calls For Better Training

Ricardo wants his colleagues to offer better training for employees, and he prefers to give people a chance to learn all that they can. No one person could learn everything on the list above, but Ricardo knows that a committed employee could learn quite a lot with some help.

Ricardo Guimarães is a brilliant businessman who sees the potential of social media in the business world. His look at LinkedIn with Exame helps shed light on what employees must know in the 21st Century.